You can't fast-forward radio advertising. Make it work for you too!

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Posted by geoff@adplacemarketing.co.uk under Radio Advertising in the UK

We like TV ads - obviously! That's one of the things we do.

But if if you're one of those people who use Sky+ (or whatever PVR you use) to fast forward through the ads, then think about Radio!

Luckily, radio advertising has no such problem. In fact, latest research shows that Radio, together with Cinema, now has the lowest level of advertising avoidance. People rarely switch radio stations and as is VERY well documented, our brains continue to take in radio messages even when we are distracted by doing other things.

Of course, just 'being' on the radio is not enough, as attention to creativity and the quality of your message is more important than ever! But get it right and you can guarantee that your advert will actually be heard by all the people you're paying for!

So why not have a look at radio advertising? It's creative, flexible, targeted, cost-effective, has high repetition - and it works! Email, message or Tweet us for more info about making radio work for you too!

Be creative and look at compelling ways to communicate using sound

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Posted by geoff@adplacemarketing.co.uk under General News

Emails are fast becoming the scourge of the modern world, so much so that some companies have now started banning internal emails.

So why not think how you can come up with much more creative and compelling communication methods, using sound!

By using all the tools of effective audio communication, you can now make sure that WHAT you say is totally enhanced by HOW you say it and with people able to listen when and where they wish, you can get far greater STAND OUT.

If you're interested in improving the way that your company communicates then we'd love to talk to you: And YES, you can email us if you like and we'll send you more info. Make sound cool and get yourself heard over the chatter!